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Performance Marketing Manager

Would you like to drive growth, revenue, and new users for an award-winning games publisher known for brands such as Cities: Skylines, Stellaris, and Europa Universalis? Are you a digital native who enjoys digging into data and finding new ways to improve marketing performance? Apply today and be instrumental in bringing more passionate players to our games.

The  Performance Marketing Manager will help the Performance marketing team generate relevant traffic and customers to Paradox Interactive games available on different platforms (PC and console).

On a daily basis, you will be planning, implementing, analysing and optimizing results of user acquisition campaigns. This position requires hands-on work with networks such as Google AdWords, Facebook, DBM and Adroll, and constant dialogue with digital advertising agencies and media partners around the world. You will also share results with the marketing team, seek for feedback and new exciting user acquisition ideas. You will be responsible for finding an ideal allocation for brands’ advertising budgets and will be active in giving inputs on general marketing strategy.

This is a great opportunity to be part of a dynamic marketing team with skilled colleagues. You will be lead by the Performance Team Lead and the position is located in Stockholm, Sweden.


  • Plan performance media campaigns from scratch, deciding how to allocate budget across media networks
  • Implement and optimize customer acquisition campaigns with the goal of maximizing the number of profitable customers
  • Report performance campaign results and compare metrics against team’s KPIs
  • Work closely with content producers and community managers to ensure quality content in advertising campaigns
  • Work closely with community managers in order to match advertising campaigns and social media efforts
  • Nurture relationships with and be the point of contact for advertising and affiliate partners around the world

Required Qualifications

  • Bachelor’s degree or equivalent education within marketing, business, statistics or relevant field
  • At least 3 years experience managing advertising budgets and digital campaigns
  • Experience with Google Analytics, Google Tag Manager and UTM tagging
  • A good sense for selling ad creative and copy is a plus
  • A familiarity with the gaming industry and games published by Paradox Interactive is preferable, but not necessary
  • Excellent English, both written and spoken (Swedish is not required)


On a personal level, our ideal candidate is equal amounts driven and dedicated, but also gentle and empathetic enough to work well both independently and in a team setting. We believe you are ambitious, creative and have great communication skills. You are curious and eager to learn about new and upcoming techniques in performance marketing and user acquisition. Furthermore, the right candidate needs to have an analytical mindset and strong attention to detail; have the ability to take a step back and see the full picture as well as focus in on the details, and how every little bit plays a part in the whole.


Practical information

Scope: Full time
Reports to: Performance Team Lead
Location: This position is based in Stockholm

If you think that this description matches your background, we highly encourage you to apply as soon as possible as we will interview candidates continuously for this position. In your application, please show us why your previous experiences and skills would work for this role and why you are interested in working at Paradox. If you don't match all the requirements, please demonstrate how your passion, attitude and interest in Paradox might compensate for this.

Since we strive for a more even gender distribution we highly encourage women to apply to this role.

Note: Please send all applications in English.

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Västgötagatan 5
118 27 Stockholm Directions

Working at Paradox

So what’s in it for you? We keep it simple and have divided this into four areas: work, social, development, and compensation. This is a brief summary of our perks and what it means to work at Paradox. If you want to know more - get in touch!

  • Work

    Small teams and accessible managers means that your contributions are important to us

    You are close to the final product, our community and our fans - we encourage you to interact with our community and players directly through social media, our forum, and via streams

    Work/Life balance is important to us so our plans do not rely on crunch (this does not mean we never work overtime but overtime is relatively uncommon)

  • Social

    Company-wide Social Hour every Friday with snacks & beverages

    Yearly company parties

    Ping-Pong table/Pool Table, Warhammer table, and lots and lots of board games

    Spoiler-free break room environment for at least a week after major movie/show launch

  • Development

    Leadership courses available for all employees

    We continuously send employees to conferences and development opportunities such as GDC and GamesCom

    Lunch n´ Learn sessions held by employees: topics range from everything between “Doing business in China” to “Surviving the zombie apocalypse”

  • Compensation

    Competitive monthly salary and salary revision once per year

    Participation in our company wide profit share program

    5+1 weeks of paid vacation per year

    For international hires, we will provide relocation assistance (Visa application, Initial Home Finding, Settling in Service, and your flight)

Our Culture

In November 2016, we gathered the entire company for a four day conference in Malta. The focus of the conference was to discuss company direction, discuss our internal goals, and also put into words the company culture we are so keen to keep as we continue to grow. Together, we decided that the following cultural pillars are what makes up the foundation of Paradox:






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